6 Tips to Get Noticed on LinkedIn
There is no doubt that LinkedIn happens to be the most powerful networking platform for professionals. Not only does it give exposure to job opportunities, but also helps professionals to keep up with industry trends and provide insightful advice at the same time. However, a lot of LinkedIn members do not take complete advantage of this networking platform. When used to the best of its capacity, LinkedIn can be a platform which can level up your professional image.
Creating a LinkedIn profile is only a small start. Here are few factors you need to take into consideration to ensure your profile stands out on LinkedIn:
1. Complete your profile:
The most crucial part of getting noticed on the platform is having a complete profile. How else would people know what you’re expert at?
A profile gives your background in education, certifications and most importantly, on the work you have done in the past along with your current role. This not only reflects your areas of expertise, it also helps the recruiter bridge the gap between what they are looking for and what your background is.
Expert tip: Being “endorsed” by your friends and colleagues is always an advantage!
2. Participate in groups:
LinkedIn offers a feature of Groups which are based on interests you may share with the people across the globe! It is a brilliant feature to share a platform with people not just in your industry but across functions, to share ideas with each other, and to troubleshoot challenges. Besides giving out a wide variety of information and updates happening across the globe, these groups might help you find an opportunity for your next career move!
3. Endorse and get endorsed:
Endorsing specific skills of your colleagues (and sometimes, bosses as well) is the easiest way to highlight their qualities for prospective jobs. LinkedIn notifies the person that you have endorsed a particular skill of his, and there are high chances that they will endorse you back.
There is a huge difference between how social platforms like Facebook and Twitter function as compared to LinkedIn. Tapping a favourable network makes LinkedIn a hub for professionals. And the people you connect with is of utmost importance. Start by targeting your immediate professional circle. Once you have done that, go on to adding past professionals you have worked with, your clients, and people you meet at networking events. Get connected!
5. Add value:
As is the case with most social media platforms, professionals end up posting or sharing only when they need something. If you are inactive most of the times and only post when you need favours from your colleagues, you might end up disappointed with the result. The key is to make conscious efforts to be interactive by sharing links and comments that enhance the value of discussions taking place.
Tip: Post things which are relevant to your job or career aspirations. This will help others know what you are into and what drives you!
6. Recommend and get recommended:
One more crucial part of your LinkedIn profile and your image is the number of people who have recommended you. The “recommendations” section helps people viewing your profile know your contributions and how people with whom you’ve worked felt about working with you.
Tip: Ask people to recommend you on the latest projects and profiles you’ve worked in. This will help the viewer stay updated with your current role!
To wrap it up:
Overall, LinkedIn serves as an important platform to every single professional. Moreover, in the current scenario, it is becoming indispensable. Most companies check your LinkedIn profile before hiring and people use it as a platform to connect, network, and capitalize on the opportunities that are available in the industry. These tips, although basic, can serve as an upper hand for you!
Connect with us on LinkedIn: Mahindra Experience